KIT KAT DESK JOCKEY

The Kit Kat Desk Jockey was always on. For 80 hours a week, he helped us make the most of our break by interacting with people in real time. From crowdsourcing help moving house, to facilitating a marriage proposal. At the end of the campaign, there were over 621,000 minutes of engagement.

The Desk Jockey shared posts and tweets of varying importance and followed a content calendar which included influencer partnerships.